Stellar Copywriting & Public Relations

The company is headquartered in Sarasota but the news was in a different location, so three versions were necessary for this press release project. The first version was written specifically for the Tampa market, where the news was taking place; the second version was written for the Sarasota market; the third version was written in a more keyword-rich, reader-friendly style for online distribution.

This article was written for long-term care agents and distributed via a custom-designed email newsletter template.